Logo as integral part of sunglasses

...seen in November 2012 at the new eyewear collection by Y-3 for Spring/Summer 2013.

fig.: Unisex model 'Amodi' with polycarbonate lenses and frame in black/orange stainless steel; Y-3 SS2013. In the middle of the frame, the 'Y' of the label's name.

The collection consists of sunglasses for women and men - most of them are unisex models. Their designs are derived from vintage classical shapes which are re-interpreted with sport's esthetics and high-tech material. Yohji Yamamoto's design approach is known from his fashion collections for the collaborative adidas label Y-3. For the SS2013 eyewear, Y-3 uses CR-39 lenses (lighter than glass, less chromatic aberration) or high-tech polycarbonate lenses (protect virtually from 100% harmful UV rays, more resistant, lighter and thinner than standard plastic lenses).

fig.: Y-3 eyewear collection Spring/Summer 2013.

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