Imprint
fashionoffice.org – trend magazine international trends in fashion, art, luxury and beauty
America - Asia - Europe 1996 one of the first online fashion magazines worldwide. The magazine publishes international multi-media content exclusively online.

Activities of fashionoffice.org: Art _ Education _ Social _ Science _ Archive

Special interest channels:
beautyme.com - trends in beauty
confashion.com - broadband catwalk TV
fashion.at/ - fashion at culture, collections, design, foto,...
styleradar.com, beautyradar.com - socio-cultural trend research
FashionAvigator.com - search in the magazine-Group (fashionoffice.org: fashion.at, beautyme.com, confashion.com, styleradar.com, beautyradar.com) and archives since 1996

Virtual carrier for Fashionoffice: Cytara.com - (Cytara is carrying the Trendletter and receives press releases through her mailboxes)

trendletter
fashion, beauty, via email for free!
get the trendletter>>>

Advertising in Fashionoffice
>Booking directly in Fashionoffice Two days after sending your creative to home@fashionoffice.org (1-3 variations in JPG or GIF, max. 30 KB, URL of the landing page), the campaign starts running. You will get your invitation to your personal Google AdManager account as soon as the campaign starts running. Billing: Invoice (Bank Transfer) or PayPal (Credit Cards)
>Google AdWords You can choose in Google Adwords google.com/adwords (Placement Targeting) ‘Fashionoffice’ for your campaigns.

Advertising inventory (ad impressions of 728x90, 120x600, 468x60, 300x250, 200x200, 120x240, 120x90)*
*Data are measured on the ad pages of Fashionoffice.org and its special channels only. Not all content pages are carrying advertising. The advertising inventories of the Fashion Feeds or the Mobile Site are not included. The eMail-Trendletter has no advertising slots.

Continents: Europe 61,327%; Americas 21,410%; Asia 14,101%; Oceania 2,305%; Africa 0,854%

Countries/Territories: France 21,275%; United States 16,826%; Germany 14,866%; Austria 6,909%; United Kingdom 4,497%; South Korea 2,366%; Australia 2,147%; Canada 2,044%; Japan 1,708%; India 1,441%

Languages: en 45,204%; de 38,388%; ko 2,385%; es 2,047%; fr 1,969%; ru 1,118%; pl 1,063%; zh 0,983%; pt 0,947%; it 0,828%; pl 0,815% ...

New vs Returning Visitors from Aug 08 to Jan 09: 83.64% New Visitor; 16.36% Returning Visitor

Source of the statistical data: Google Analytics on a third-party standard (US, Globat, Linux) server; sample from the advertising spaces of all channels of Fashionoffice; 25 August 2008 - 25 January 2009; interpreted on 30 Jan 2009. The detailed report is available on http://www.fashionoffice.org/survey/2009/keywords1-2009.htm.

Audience
women: 64% - primarily lead users
median age: 23,882

<14: 2,605%
14-19: 29,967%
20-29: 49,185%
30-39: 10,749%
40-49: 6,188%
50>: 1,302%

Sources: styleradar.com, beautyradar.com 22.933 interviewed individuals; Fashion Club Survey & log files Dec 2003 – Aug 2008

Styletrends Survey>

MEDIA INFORMATION
June 2009 New lifestyle reporter from Dubai and daily audience data
Fashionoffice launches the publication of audience data by Quantcast and introduces the work of editor Caroline Zerrini...
May 2009 Fashionoffice update: interest-based advertising
Uupdated terms of use according to the new technologies for delivering interest-based advertising...
April 2009 User opinion about men, personal style, internet…
On occasion of the biannual Styletrends survey, Fashionoffice asks since 2003 magazine readers to make their opinion on...
April 2009 Where do fashion people come from to read Fashionoffice?
It became obvious that the users are reaching editorials mostly not from Fashionoffice's coversites or RSS, mobile sites...
Feb 2009 High-ranking pages on Fashionoffice
The research on the favorite pages viewed by the users>.
Feb 2009 Fashionoffice publishes new statistical data about the circulation
New statistical data about the magazine’s circulation by using Google Analytics on a third-party standard server>
Feb 2009 Keywords used by the users to reach Fashionoffice
The Google Analytics results of the keywords used by the users to reach Fashionoffice>>
Jan 2009 Media after the Media Revolution
Fashionoffice is starting 2009 with new tools for editorials and advertising>
Jan 2009 Work Space at Fashionoffice.org
Fashionoffice is seeking for fashion, beauty and culture journalists>
Dec 2008 New Tools for Publishers and Media-Planning
How Fashionoffice.org extends reach> 
Dec 2008 The Trendletter, RSS and the mobile site of Fashionoffice.org
Editorial strategies> 
Oct 2008 Fashionoffice.org celebrates 12 years top-relevance in 'fashion'
10th anniversary of Google and the search in the oldest available Google-index>