Volvo 2007
Volvo Cars took part with over 14 other brands of the Swedish fashion and design elite at the Paris Fashion Week in March 2007. Experience Volvocars.com

Haute couture is equivalent to concept cars: fancy one-offs that will never go into mass production. Prêt-a-porter is equivalent to production cars. next>>>

fig.: centre stack idea Forest life
Volvo's designers question playfully Kitsch Art. Is this "bad taste"? Swedish painters like Ernst Billgren, Marie Louise Ekman and Jockum Nordström have inspired the designers to stretch the limits of what can be accepted by the connoisseurs of fine design. Love it or hate it!